Sometimes creativity and productivity are seen as at odds with one another. Creativity is often framed as organic, unpredictable, and hard to quantify. Productivity, on the other hand, is perceived as structured, planned, and tied to performance metrics. However, by facilitating and embracing creativity, businesses can actually increase meaningful productivity across their teams. How creativity drives productivity
Rather than hindering productivity, creativity actually enhances it in three ways: fueling innovative thinking, creating a culture of experimentation, and connecting employees to a meaningful mission.First, business leaders need to facilitate and encourage creative, innovative thinking. This practice surfaces the next big ideas and drives strategic planning as people think about existing problems and potential solutions through activities like brainstorming sessions and ideation workshops. Without this creative vision, checklists, action plans and road maps typically associated with productivity are meaningless.  To read this article in full, please click her
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